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Approved bios

Three lengths.

One lineCraig Chappell is a fractional CMO and strategic board advisor to B2B technology companies,.

Short · 60 wordsCraig Chappell is a CMO and GTM executive who holds fractional CMO seats and advises boards at B2B technology companies, from PE and VC backed scale ups to publicly traded and FTSE businesses. He speaks on the new demand game: trust is the new currency.

Long · 130 wordsCraig Chappell is a CMO and GTM executive with a career spent in the seat rather than beside it, leading marketing and go to market functions at scaling B2B technology companies in cyber security, governance software and legal technology, including FireEye, Diligent and Morae. Today he holds fractional CMO seats and advises boards at B2B technology companies, from PE and VC backed scale ups to publicly traded and FTSE businesses, across North America, the UK, Europe and Asia. He holds a declared commercial interest in Nodeiro, an embedded strategic marketing team, and speaks on the new demand game: trust is the new currency.

Photos and marks

Downloads.

Stage portrait, colour

Craig Chappell speaking, 1136 × 1385 px, JPG. Credit not required. Do not crop the face or apply filters.

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Wordmark

CRAIG CHAPPELL Inc. Set in Inter Tight 800, uppercase, with the superscript Inc. Use on white or on deep navy. Minimum height 18 px.

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Brand colours

Deep navy #06143F · Midnight #0D1F5D · Royal #133084 · Electric #123FA8 · Mint #14F5A6 · Soft white #F6F6F6.

Fact sheet

Use these as written.

Item	Wording
Name	Craig Chappell. Company: Craig Chappell Inc.
Title	Fractional CMO and Strategic Board Advisor. Also acceptable: CMO and GTM executive.
Interests	Declared commercial interest in Nodeiro (nodeiro.co.uk).
Focus	B2B technology companies, from PE and VC backed scale ups to publicly traded and FTSE businesses. North America, UK, Europe and Asia.
Speaking	The new demand game. Keynotes, workshops and boardroom sessions.
Pronunciation	Chappell rhymes with apple.

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